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Our services
PAH Marketing provides 5 core digital marketing services for plumbing and HVAC contractors. Each service can run alone or as part of a combined growth plan built around your market, service area and budget.
Choose a service to see how it works, or book a strategy call and we will recommend the right mix.
Increase your organic Google rankings for high-intent service searches, so more calls arrive without a cost per click.
Place your company in the Google Map Pack for the searches homeowners run inside your service area.
Appear at the top of Google right away and generate calls from the first day of a campaign.
A website built for one purpose: turning visitors into calls and booked appointments.
Stay visible to local homeowners between service needs and support reviews, referrals and maintenance plan sales.
Better together
Each service does a different job. Combined, they bring in more calls and turn more of them into booked jobs.
01
Converts the visit into a call or booked appointment.
02
Earn visibility in organic search and the Google Map Pack.
03
Generates calls immediately while SEO builds.
04
Keeps your company visible between service needs.
SEO and PPC serve different goals. Here is how they differ.
Fast calls, paid per click or lead.
PPC generates calls immediately but stops when spending stops. Best when you need calls now or want to fill the schedule for a specific service.
Lasting visibility, no cost per click.
SEO takes longer but produces leads without a cost per click. It typically shows measurable ranking gains within 3 to 6 months, and competitive metro areas can take 6 to 12 months.
PAH Marketing follows a 6-step process to build and grow each client’s marketing.
01
Discuss the company’s services, service area, goals, and current marketing.
02
Review the website, Google Business Profile, ad accounts, rankings, and top competitors.
03
Select the right services, set the budget, and define the KPIs for success.
04
Set up call tracking, publish pages, and start ads.
05
Share leads, cost per lead, rankings, and ad spend in a clear report.
06
Shift budget toward the services, keywords, and areas that produce the most booked jobs.
FAQs
SEO and PPC serve different goals, and most contractors use both. PPC generates calls immediately but stops when spending stops. SEO takes longer but produces leads without a cost per click.
SEO typically shows measurable ranking gains within 3 to 6 months. Competitive metro areas can take 6 to 12 months. PPC generates calls while SEO builds.
Cost depends on service area size, local competition, services needed, and ad budget. PAH Marketing prepares a custom proposal after the strategy call.
Google Local Services Ads are pay-per-lead ads that appear at the top of Google search results for local service providers. Advertisers pay for valid leads, not clicks. Businesses must pass Google’s screening to qualify.
A strategy call is the first step toward more calls and booked jobs. PAH Marketing reviews your current marketing and identifies the fastest growth opportunities. Every recommendation is built for your services, service area, and budget.
No obligation. Custom recommendations for plumbing and HVAC companies in all 50 states.